I'm hopeful that this Virtual Assistants article will make you realize the importance of selecting your target market. Think about it this way... If you don't have a target market... how can you possibly select a place to start and invest your time in to meet potential clients? What ends up happening is you attend networking event after networking event... meet great people but they are likely not going to contribute to building your business.
If you can find places where your target market meets in person.... consider attending the event also. If you find places online where your target market connects... why not join and participate? Through making yourself known, joining in on the conversation, possibly adding value - resources they may need etc., you start to build your profile and soon people will consider you as an expert in the area and come to you for more help.
Remember... you're building relationships by networking and participating in the various groups. You should not expect to convert clients immediately because if you do have this expectation, you will be disappointed. It's about building relationships, contributing, participating, listening to their needs and demonstrating your expertise.
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